One of the greatest obstacles, at least in the novice real estate investor’s mind, is finding out how to finance a prospective property. If your goal is to buy and hold real estate for the long haul, then conventional loans will be your ideal choice. Allinvesting in real estate lenders offer conventional loan programs and lenders compete against one another for your business. But still, the loan process can sometimes be a bit intimidating and usually it’s due to the loan officer.

 Mortgage companies make loans. That’s how they make money, pay their employees and keep the lights on. Loan officers are paid to find new business, bring it in the door then go out and find more. Good loan officers will close 5, 10 and even 20 loans per month and veteran loan officers with considerable volume make an income well into six figures regularly.

The situation today is the mortgage market is commoditized, meaning there’s little difference between one lender and another other than the marketing message. Lenders originate, underwrite and approve mortgage applications using guidelines that every single lender uses.

What happens is that through the day in and day out mortgage market, the lender and the loan officer alike can sometimes treat their business as a process and not what it really is; helping others achieve their dreams. Do you remember when you bought your first home and moved in? How did you feel? You felt proud, achieved. You knew that you accomplished something that will impact you for the rest of your life.

But when the loan approval process becomes just a little too routine for mortgage companies, they forget about who they’re working for and instead concentrate on what they’re doing. Loan officers spout a flurry of mortgage-speak that’s unintelligible to borrowers, especially someone who is taking the leap and buying their first rental. Borrowers can be intimidated because the loan officer creates that environment, leaving a borrower tentative and afraid to ask important questions.

It’s not supposed to be that way. As a real estate investor, you’re providing someone with a home. A place to live and a place where they too can begin to save enough money to buy their very own home. Don’t be afraid of the mortgage process. If you feel that way, you’re talking with the wrong bank.